How COVID-19 is changing families

Parents want their kids to learn life skills, and are looking for content that fosters optimism and hope during the pandemic, new research from The Family Room finds.

Fuente: George Carey - Kid Screen, 24 June 2020.

The terrible human toll of COVID-19 notwithstanding, quarantine has been a very good thing for the kids media industry. Ratings are up, viewership is spiking, and co-viewing has never been stronger. Of course, this good news is offset by a decline in advertising revenues.



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